Carbon Rewind | Sebastian Graf and Lars Graf

What if we could turn back the clock on climate change? True Carbon, a start-up founded by Sebastian and Lars Graf, is trying to do just that. By creating a marketplace to incentivize the use of ‘carbon negative’ farming techniques, True Carbon could lead the way in storing greenhouse gases in the Earth’s topsoil and reversing the damage we’ve done to our atmosphere. (30m 15s)